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Graphic Designer

Here is an example of the social media post style for the brand alongside the illustrative style.

As the final outcome of the project, I produced a pitch deck that acts as a branding guideline for the identity of Erudio. Above you can see the main slide in this pitch deck.

ERUDIO

In this project I attempted to create brand identity for a fictional company that focuses on human sustainability;  I chose the company aim to encourage “continuing (informally, outside of ‘education’) to learn new things as an adult.”. I wanted to focus specifically on how I could bring philosophy, which is all about the pursuit of knowledge, to an audience that had little knowledge in this area.

Client

Self Defined Project

Year

2020

Erudio, which means “I educate/cultivate/enlighten”, (coming from the word erudite) is the name of my brand, which aims to make continuing learning (philosophy) informally, and as an adult, interesting to 24-32 year olds who do not currently engage with it. 

 

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